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What is Adsmart? 

AdSmart is the revolutionary approach to TV advertising from Sky which levels the playing field, so businesses of all shapes and sizes can benefit from the unrivalled power of TV.

With AdSmart, different ads can be shown to different households watching the same programme. This means brands and businesses like yours can now advertise on some of the nation’s favourite channels, but only to households and audiences relevant to you.

Before AdSmart, TV advertising was mostly mass market and usually required a big investment. AdSmart’s  precision radically reduces the outlay required, making TV advertising possible for almost any business. In fact, more than 75% of advertisers using AdSmart are new to TV or Sky.


Is AdSmart right for you?

  • You want to use the most effective form of advertising to grow your business

  • You want to speak directly to your relevant audience

  • You want to restrict your advertising to a specific region, city or even postcode

  • You want to increase sales and/or brand awareness

  • You want to stand out against competitors

  • You want your brand to be seen in a premium/talked about environment

  • You only want to pay when your ad is seen, rather than just a few seconds

Treacle 7 have created 3 unique production packages specifically for Sky AdSmart.


Each package has a fixed, transparent, price, perfect for SME's who are beginning their TV advertising journey as well as established larger brands who are utilising Sky’s unique ability to screen ads to highly targeted audiences. Our prices include EVERYTHING, from the creative idea, the production, the submission through Clearcast, to the delivery of your fully approved ad to Sky. We can also create additional versions for Social, Online and Web.  


£5k - £7k

£10k - £15k

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